Fossil Watch Collaborative Class
Spring 2011, Designing for Spring 2012
This project was done in collaboration with the head watch d esigners at Fossil.
Students were to be placed in teams of 3 or 4, with at least one jewelry designer, one
industrial designer, and one graphic designer. The group went through the entire
design process together, from brand & trend research, to sketching, to 3D
modelling, and finally to creating prototypes and a process book. The three different
majors complemented each other incredibly, resulting in a collection of 5 watches in
the 3 product categories of pedestrian, trend-driven, and iconic. These were
presented to the company in the final class in a display and unique packaging created
by the group.
Students were to be placed in teams of 3 or 4, with at least one jewelry designer, one
industrial designer, and one graphic designer. The group went through the entire
design process together, from brand & trend research, to sketching, to 3D
modelling, and finally to creating prototypes and a process book. The three different
majors complemented each other incredibly, resulting in a collection of 5 watches in
the 3 product categories of pedestrian, trend-driven, and iconic. These were
presented to the company in the final class in a display and unique packaging created
by the group.
